Custom Screening

We collect hundreds of data points for each of our research respondents allowing for multiple custom profiling.

i.Scan , our monthly Omnibus, can be used to assist with:

  • Pre-screen and pre-recruit
  • Incidence checks
  • Screener updates
  • Faster results on short questionnaires

Custom selects

iThink offers screening on multiple criteria, including:

Auto
Business
Business/Work/Education
Computers/Internet/Technology
Healthcare
Household Size/Income/Makeup
Leisure/Hobbies/Interests
Mobile Phone
Product Ownership/Usage
Shopping

Respondent Recruitment

The iThink inc. database, iThinker, began in 1997 reaching over 1.4 million panelists. To join, members are required to opt-in and provide a valid postal address.

Our recruiting is primarily through word of mouth. But we also work with various non-profit organizations allowing the iThinker panel to include non-traditional Online survey respondents.

iThinker members are incented appropriate to the survey and are always entered into cash drawings as a thank you for each participation, whether or not they qualify for a particular study. We are one of the few online research companies who still send out checks, and we occassionally offer the option of gift cards to select online retailers.

The core of iThink recruitment philosophy is both researcher and respondent respect: each respondent who takes the time to thoughtfully answer a complete survey is rewarded while each researcher is assured answers from honest and thoughtful participants.