iThink’s research database provides access to nearly 1.5 million household members. These respondents are available either as part of an iThink hosted study, or separately to professional research partners as sample-only.
The iThinker panel is large enough to have just the right participants for both Qualitative or Quantitative projects. We also offer additional resources to reach difficult groups. This allows us to be your single-source provider.
Our participants are primarily in the United States. However, we also have representation in Canada, several English speaking European countries, and Australia.
Gender splits range from 35-40% male and approximately 50% 35+, representing key targets for many research studies. The panel is more than large enough to accommodate studies with most demographic and purchase pattern requirements.